Last month the Telegraph published a piece on another company, Serco: "Have you heard about the company that runs Britain?" It lists the range of contracts that Serco are making money from, but misses out the latest, the FND contracts. Serco are trying to drive A4e out of that area. A4e doesn't have the range of contracts that Serco has, but its portfolio is growing, and is concentrated in those areas which deal directly with disadvantaged people. Bosses talk about wanting to "work with" whole families, and that's what is happening. The Mansfield project has A4e dealing with very young children who are not able to deal with starting school; around the country it works with schoolchildren in various ways, often because they are disaffected. If your children manage to avoid them, A4e may still enter your life if you are unemployed; need advice; get a prison sentence; need training. And you may not avoid them when you retire. If you need social care, they may be there too, handling your direct payments. We haven't heard anything lately about Emma's ambition to run a bank for poor people, but I expect it's still on the table. A4e have always been ahead of the game, picking up small contracts and then portraying themselves as the market leaders. They may be well behind Serco in income, but they can affect your life just as much.
So it matters.