Friday, 22 October 2010
Emma Harrison on Woman's Hour
"Emma Harrison, founder and Director of A4E, a company that helps people retrain for new employment" was on Woman's Hour this morning. It's not a programme I normally listen to but got a tip-off. The item was on women in the workplace, following the row amongst the women on The Apprentice, and Karen Brady's lecture to them. Emma was interviewed along with Sarah Rutherford. Emma said the programme was "shocking" but mainly done for the telly and it wouldn't last a minute in the real world. And then she dropped in the fact that she had just picked up an award for entrepreneurial women and found that young women were equally appalled. The programme is watched to learn how not to do it. You don't build good businesses by screaming at each other. The women she works with are collegiate, sharing, helping each other; she runs a global business and it's still tough to be a woman. Younger women in business now are more feminine and there's more room for that. Older women feel they mustn't stray into the feminine stuff. It was sensible stuff in the main, but typical of Ms Harrison to make sure the audience knows that she runs a global business and gets awards.